Design & Branding services: These sometimes cross over into our digital media services and include:
• Branding: Logo Development, Fonts, colour palettes, and style guides
• Visual Content: Infographics and animated gifs
• Banners and Timelines: Creative artwork for Twitter, Facebook, YouTube, etc. that ties into the offline campaign
• Backgrounds: Creative landing pages for Twitter, Facebook, YouTube, etc. that ties into the offline campaign
Website Copywriting: We will assist you in converting visitors into loyal customers with compelling and hard-hitting text. Whether it’s attracting the attention of your prospects, creating buzz about a new product launch, or campaigning a new set of services, we promise to deliver clean and catchy copy with just the right blend of wit and vigour. We also do SEO copyediting that will take your site to the Top 10 in the search engines.
Advertising Copy: At ODEM Creative Media, we will get to know your business and target audience base on industry experience. We will focus on developing the message that will capture their attention. We will provide a flawless copy that captures the imagination and accomplish your business objectives.
We offer creative copywriting for the following communication vehicles:
• Print Advertising
• Point of Purchase (POP) material
• Web Banners
• Direct Mail We also develop taglines, scripts, and other promos.
Contact us to get your business in the news! Whether you have an already created press release and need traction, or you have an event worthy of press coverage. We can help you. We’ve built relationships with media houses in the Caribbean region, as well as online in the USA and European markets.
We can assist you with press release writing that gives you maximum business exposure and extensive publicity, in addition to article writing services to show yourself as an expert in your business sphere
WE OFFER THE FOLLOWING DIGITAL MEDIA SERVICES:
Think Social Media, SEO, Banner Campaigns, & Quick Response codes all these services are incorporated in our Digital Marketing Strategy, including utilization of Digital Public Relations and Reputation management tools such as:
1. Online Press Room: Focal point for brand-related news, newsletters, official promotions, etc.
2. Monitoring and Listening Frameworks Analytics: To “hear” what is being said about the brand to optimize positive sentiment
Digital Media Strategy
We will identify your target audience and define messages that find them wherever they are. As a part of our digital media strategy, we offer strategic planning in the following areas:
1. Research and Analysis: To see how digital strategies will support your brand
2. Audit of Current Digital Presence: To determine how to improve your current digital presence and condition
3. Emerging Platform/Trends Intelligence: To create innovative strategies
4. Platform Integration with online touchpoints and offline marketing outputs
5. Engagement Calendar Planning: To develop content maps for engagement strategies
6. Project Management: To manage touchpoints and platforms for maximum return on investments
Social Media Marketing & Management
We market and manage your Social Media through:
1. Profile Production and Optimization: Development of landing pages
2. Analytics and Testing: To track ROIs and KPIs
3. Message Mapping: To develop appropriate messages for the target audience
4. Copywriting: To write relevant messages for each touchpoint
5. Editorial/Communication Calendar Planning: To develop formal messages for PR strategies